Blush Placement Techniques for Different Face Shapes

Blush is one of those magical makeup products that can transform your look with just a few swipes. Its placement, however, is crucial in defining and enhancing your facial features. Whether you want to appear younger, more sculpted, alter your face shape by tricking the eye, or simply add a touch of color to your complexion, understanding where to apply blush can make all the difference.

Horizontal Blush Placement

Horizontal blush placement is really used for shortening the face. By applying blush in a horizontal line from one cheek, across the nose, to the other cheek, this method draws attention to the middle of the face, creating the illusion of a shorter, more compact facial structure. This technique is ideal for those with longer, more oval face shapes.

Vertical Blush Placement

Vertical blush placement is applied in a vertical line and is used to create a slimming effect. Apply blush on the apples of the cheek and blend downward.

Diagonal Blush Placement

Diagonal blush placement means applying blush in a diagonal line from the apples of the cheeks towards the hairline. This technique helps to elongate the face and create a more contoured look. Diagonal blush placement is great for those with rounder face shapes. 

What Blush to Use for These Techniques

When it comes to choosing the right blush for these techniques, you can use any of our versatile blush products.

Powder Blush Options

• Loose Powder Blush: A lightweight blush that provides vibrant, healthy-looking color in 6 shades.
• GEN NUDE® Powder Blush: An ultra-silky, talc-free powder blush that blends seamlessly in 10 shades.
• GEN NUDE® Blonzer® Blush + Bronzer: A blush and bronzer hybrid that gives a sun-kissed glow and a pop of color to the cheeks in 5 shades.
• GEN NUDE® Highlighting Blush: A blush and highlighter hybrid that provides color and shimmer in one step in 5 shades.

Cream Blush Options

• COMPLEXION RESCUE® Blonzer® Blush + Bronzer: A blush and bronzer gel-cream hybrid that gives the sun-kissed glow of a bronzer with the flush of a blush in 5 shades.
• COMPLEXION RESCUE® Highlighting Blush: A gel-cream blush and highlighter hybrid that gives a "lit from within" rosy glow in 5 shades.

Experiment with these different blush placement techniques to see which one works best for your face shape and desired look. With the right technique and product, you can enhance your natural beauty and elevate your makeup game.